The UK retail sector remains one of the nation’s largest employers, accounting for approximately 10% of all UK jobs and employing around 2.8 million people.

Yet despite its scale, the industry is under mounting pressure – navigating rising labour costs, ongoing National Living Wage uplifts, higher employer NI contributions, seasonal workforce fluctuations and more.

Our latest report ‘The Grey Zone: The Untapped Advantage of AI Alignment’, surveyed over 600 business leaders and 1,000 employees across multiple sectors to explore how AI is reshaping the relationship between organisations, their people and the work they do.

In this downloadable one-pager, we drill into the findings most relevant to UK retailers, highlighting what leaders and employees in this sector really need from AI to create more effective, sustainable ways of working.

You’ll see how smarter AI alignment in retail can unlock everyday wins, such as fewer last-minute rota changes and fairer shifts, as well as how AI can lift low‑value admin off retailer’s plates, freeing them to focus on more strategic and customer-facing tasks.

Key topics covered:

  • How retail organisations are currently using AI 
  • Where expectations between leaders and employees differ 
  • What this means for productivity, wellbeing and customer experience 

Discover how closing the AI alignment gap can help retailers tackle their most pressing operational challenges – from scheduling and pay to retention and compliance.